Thursday, July 10, 2014

Get your business up and running for FREE!


This is Charlotte your marketing, branding and creative consultant. I absolutely love what I do for a living and have decided to share some of my personal and professional tips, secrets and advice with you - the entrepreneur, small business owner or artist.

I consult small businesses, artists, entrepreneurs and companies on a regular basis and run a video production company at the same time. What I will share with you in my blogs are some of the most common complaints and issues that I end up figuring out and resolving quickly, effectively and inexpensively.

I hope you are enlightened and entertained!

The client: "I can't start my business because I can't find a good web designer and the ones I do find are too expensive!"

The problem: Using the word CAN'T is the biggest problem here.

The tip: If you really want to get your business started then say... Yes I CAN! Truth is, you can and for FREE. WIX is a great place to start it's free and easy to use. You have total creative control and you can have your business up and running within minutes! The upgrades offered on WIX are very affordable if you want to customize and get rid of the WIX ads you can! Professional, efficient, easy to use and it's free!

Time waits for no one... so if you're serious about getting started... let nothing stand in your way from success.

For more Marketing & Branding consulting log on to: Charlotte's Web

Friday, July 4, 2014

Winners invest and do the work!

Happy 4th of July!

Today we celebrate independence in America but I want to talk about another form of independence. Believing in yourself and in your brand. Yes, you have read this before but I am here to tell you that good faith without work leads to no success.

Every great person in history worked very hard and invested plenty in themselves, their dreams and in their project.

New York State of Mind Advice: If you have a great idea but you are too lazy to put in the work... hire someone who is qualified to do the work for you. You get what you put into it. If you put $0 dollars then expect $0.00 results!

There is no such thing as receiving something (good) for nothing.

Now ask yourself - how badly do I really want to succeed?

Let's go!
Charlotte

Monday, May 12, 2014

What About ME?!

Hello Winner!

This is Charlotte your marketing, branding and creative consultant.  I personally love creating content for anyone who is serious about their project, product or brand.




I consult small businesses, artists, entrepreneurs and companies on a regular basis and run a video production company at the same time. What I will share with you in my blogs are some of the most common complaints I hear all of the time. Issues that I end up figuring out and resolving quickly, effectively and often times inexpensively.

The Client: "It costs too much money to advertise."

The Problem:  There could be several... the client is cheap, cynical or uninformed.

The Solution: Do the research. There are so many free applications in cyber space it's hard to keep up. GOOGLE IT! Type in your wish and trust me... loads of results will appear offering you lots of options.

My Tip: Check out About.me create your very own homepage in minutes for free!

WHY? Other users view your page... that's advertisement! About.me is very easy to use and has a great professional finish. About.me is free and they also offer great upgrade options, be sure to check those out. I created my page in under 5 minutes. If I can do it... you can do it too!

Here is my page: http://about.me/charlotteburley now go create your page today.

Get it done right the first time no matter the budget or obstacle! - Charlotte

For more Marketing & Branding consulting log on to: Charlotte's Web
 

Sunday, April 13, 2014

$20 Marketing & Branding Tip

Hello,

This is Charlotte your marketing, branding and creative consultant.  I personally love creating content for television, advertising and web. In doing so, I end up helping clients out on marketing and branding their content. I absolutely love what I do for a living and have decided to share some of my personal and professional tips, secrets and advice with you - the entrepreneur, small business owner or artist.

I consult small businesses, artists, entrepreneurs and companies on a regular basis and run a video production company at the same time. What I will share with you in my blogs are some of the most common complaints I hear all of the time. Issues that I end up figuring out and resolving quickly, effectively and inexpensively.

The client: "I don't have enough money for marketing because I've spent it all on creating the product, but I really need your help!" 

The problem: All of us love what we've created and we are willing to spend lots of money making sure it's picture perfect. A lot of times it's ego driven. We want the bells and whistles and the big store front. We open the doors up for business and wonder why no one is walking in. One of the main reasons no one is walking in or buying... is because they don't know where your store is located in the first place. They can't buy what they don't know is out there. 

The solution:  Marketing and Branding is key to success. When you think of your budget please put "Marketing/Branding" at the top of your list. Don't be cheap when it comes to this line item either. You wouldn't dress a beautiful person up in a trash bag... right? Same goes for your product, brand or business. Hire someone like myself - a very creative person who knows how to execute and get your message out to your targeted audience no matter the budget!

Product Launch TIP: This tip is for anyone with a website and one great product. Vista Print business cards! Place your product on one side and the web address on the other, that's it! Keep a stack of cards on you at all times. The next time someone says "Do you have a business card?" you hand them your "Business" card. Pretty soon people will know what you're selling and where to buy it.

$20 bucks to get the marketing & branding ball rolling.

Get it done right the first time no matter the budget or obstacle! - Charlotte

For more Marketing & Branding consulting log on to: Charlotte's Web


Monday, December 2, 2013

Don't blame your budget!

Your budget is not the problem... what or who you decide to spend it on is!


Hello,

This is Charlotte creator of the Media Maven Series; A unique series where I share my personal and professional expertise, tips, secrets and techniques for creating content for television, film and or the web.  Like you, I'm always busy creating and on the go. Therefore, I will respect your time and keep it short and to the point. We entrepreneurs don't take days off... we take hours off.

I consult small businesses, artists, entrepreneurs and companies on a regular basis and run a video production company at the same time. What I will share with you in my blogs are some of the most common complaints from my clients. Issues that I end up figuring out and resolving quickly, effectively and inexpensively.

The Story: Client wonders why their independent online series wasn't taken seriously with mainstream media. Their show title and idea relied heavily on the appearance of the cast. Beauty was basically a character. When I asked to see their promotional materials, the first thing I noticed was the poor hair and make up job. Client spent all the money on filming the pilot.  They asked the cast to do their own hair and make up. The first rule of thumb when pitching an idea is give them some eye candy. If it doesn't look good, most assume it is not good and won't bother to give up their precious time to review.

My Tip: Craigslist! Free post in gigs. Make up artist and hair stylist needed! Please share your work via a few photos. Before you protest that you can not afford to hire anyone... trust me,  you can not afford not to seek the help of professionals. Also please know that due to the economy, freelancers are always looking for work. No matter your budget (just have a budget) someone will accept your offer. If your project has a cast that is supposed to exemplify beauty then at the bare minimum have professional make up and hair. Even if you're shooting with an Iphone, if everyone looks great it will get noticed. 

Get it done right the first time no matter the budget or obstacle! - Charlotte